Global Perfume Dupes Market Size, Trends, Growth

In 2024, the global perfume dupes market was valued at USD 2.71 billion. With a projected CAGR of 15.80% from 2025 to 2034, the industry is set for substantial growth. Innovations such as AI-powered scent profiling and virtual try-on tools are revolutionizing how consumers discover and select dupes, offering a more tailored and immersive fragrance experience. These technological advancements are key drivers behind the market’s increasing popularity, propelling its expected value to USD 11.75 billion by 2034.